Lane House Bed & Breakfast in Levens was established by proprietor John Riley. As a former delicatessen owner, John is no stranger to running his own successful business. However, promoting his business online was a new challenge, which is why he enlisted the help of Richard Gill at Great Impressions.
John paid special attention to his accommodation during the set-up process, ensuring the fixtures and fittings were of the best quality to provide a traditional English country cottage atmosphere that would differentiate Lane House from the local competition.
In terms of promoting the business online, John recognized that he needed a complete solution which centered the creation of website that was engaging and showed his property in the best way, as well as the ongoing hosting and regular maintenance of the website.
To meet this brief, Great Impressions needed to ensure that prospective guests could quickly and effectively experience the quality of accommodation at Lane House via the web site. This was achieved by creating 360o virtual tours of the main bedrooms, plus high quality still images of other key areas. All these were utilised in a bespoke website that is engaging and easy to navigate.
Ensuite bedroom in B&B
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BUSINESS BENEFITS:
“Thanks to Great Impressions, we now have a complete range of photographs and a virtual tour for our web site that truly reflects the atmosphere and beauty of our traditional country cottage. The image and impression that our guests get from our website is a true representation of what they see when they arrive at Lane House. What’s more, Great Impressions also organised our web site design and hosting, making life so much easier with a one-stop solution for our online marketing.”
John Riley, Owner of Lane House Bed & Breakfast in Levens, Cumbria.
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