January 17th, 2017
The first impression a customer is likely to get about your business is from a photograph. It might be an image on your website or social media, or perhaps a picture in an advertisement or on a banner at an […]
December 7th, 2016
As 2016 draws to a close you have probably drawn up your plans for next year and are thinking about the marketing materials you will need. One important question you should be asking is what are the trends for 2017 […]
November 8th, 2016
The accuracy of the colour of lighting and the colour of objects in lit scenes is critical to both lighting designers and those who are marketing lighting. Unfortunately inaccurate colour reproduction can be a common problem when photographing lighting, particularly […]
October 26th, 2016
The exterior shot of your home or business is often the first one that prospective buyers or customers will see. So how do you make sure it is a good one? Follow these tips below to get the best photograph […]
September 15th, 2016
1. Stand in the corner. A photograph taken from the corner of the room is usually the best view. Squeeze yourself as far back into the corner as you can and your camera should be looking towards the key features […]
August 16th, 2016
If you are selling products you will almost certainly want photos of them to use on your website, social media and other promotional materials. Here are my six tips to help you get better product shots: 1: Capture the Emotion. […]
June 15th, 2016
When we talk about business portraits, you probably think of something like this… But how much does this tell you about the person or the organisation they work for? After all, shouldn’t every picture tell a story? These kind of shots […]
May 17th, 2016
PicsaStock is an international photo agency that works with numerous well-known clients around the world. Their clients include leading travel and tourism businesses that approach PicsaStock asking for talented photographers around the world to photograph a variety of different projects. […]
April 29th, 2016
Founded in 1939, Michael C.L. Hodgson is an independent firm of Chartered Surveyors, Estate Agents, Auctioneers, Valuers and Land Agents. As with any property agency, images play a key role in the day-to-day marketing at Michael C. L. Hodgson. “We […]
March 14th, 2016
In January 2016, we asked our followers about how and why they source their business photography. The results showed that a whopping 85% of respondents chose to take their own photographs for use in the marketing materials and communications. In […]